{"id":11150,"date":"2022-01-13T09:23:00","date_gmt":"2022-01-13T08:23:00","guid":{"rendered":"https:\/\/proweb.p.blends.be\/?p=11150"},"modified":"2025-06-27T11:26:23","modified_gmt":"2025-06-27T09:26:23","slug":"13-digital-transformation-benefits-for-consultancy-agencies","status":"publish","type":"post","link":"https:\/\/pointerpro.com\/blog\/13-digital-transformation-benefits-for-consultancy-agencies\/","title":{"rendered":"13 Digital transformation benefits for consultancy agencies"},"content":{"rendered":"\n<style>\n    #section-Z2d2hMx {\n        padding-top: 2.8rem;\n        padding-bottom: 6rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-Z2d2hMx {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; background-color: #421f3c;\">\n    <div class=\"container-xl lazyblock-section lazyblock-section-Z2d2hMx-container  #421f3c custom-padding \" id=\"section-Z2d2hMx\"\n    style=\"opacity: 100%; background-color: #421f3c;\">\n                            <div class=\"section-bg-color\"\n                 style=\"opacity: 100%;\"><\/div>\n                <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-10 px-0 custom-padding row\">\n                    \n\n<style>\n    #heading-NVrQU .heading h1 {\n        color: #ffffff;\n        font-size: 3.125rem;\n        line-height: 4rem !important;\n    }\n\n    #heading-NVrQU {\n        margin-top: 0rem;\n        margin-bottom: 2rem;\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        #heading-NVrQU {\n            margin-left: 0;\n            margin-right: 0;\n        }\n\n        .single #heading-NVrQU .heading h1 {\n            line-height: 3rem !important;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-heading-1-container lazyblock-heading-1-NVrQU  px-0\" id=\"heading-NVrQU\">\n    <div class=\"row heading lazyblock-heading-1 justify-content-start  lazyblock-heading-1-NVrQU\">\n        <div class=\"col-12 col-lg-12 text-start \">\n            <a class=\"heading-1-anchor heading-anchor\" id=\"13-digital-transformation-benefits-for-consultancy-agencies\"><\/a>\n            <h1>13 Digital transformation benefits for consultancy agencies<\/h1>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n\n<style>\n    #heading-ZjhnMQ .heading h2 {\n        color: #f5f5f5;\n        font-size: 1.25rem;\n        line-height: 1.5rem !important;\n    }\n\n    #heading-ZjhnMQ {\n        margin-top: 0rem;\n        margin-bottom: 0rem;\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        #heading-ZjhnMQ {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-heading-2-container lazyblock-heading-2-ZjhnMQ date-and-author-container px-0\" id=\"heading-ZjhnMQ\">\n    <div class=\"row heading lazyblock-heading-2 justify-content-start date-and-author lazyblock-heading-2-ZjhnMQ\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <a class=\"heading-2-anchor heading-anchor\" id=\"written-january-13-2022-by-iona-wilkinson\"><\/a>\n            <h2>Written January 13, 2022, by Iona Wilkinson<\/h2>\n        <\/div>\n    <\/div>\n<\/div>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n<!-- end -->\n\n\n\n\n<style>\n    #section-hgwuz {\n        padding-top: 2.8rem;\n        padding-bottom: 2.8rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-hgwuz {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; background-color: #ffffff;\">\n    <div class=\"container-xl lazyblock-section lazyblock-section-hgwuz-container  #ffffff custom-padding \" id=\"section-hgwuz\"\n    style=\"opacity: 100%; background-color: #ffffff;\">\n                            <div class=\"section-bg-color\"\n                 style=\"opacity: 100%;\"><\/div>\n                <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-10 px-0 custom-padding row\">\n                    \n\n<style>\n    .lazyblock-content-11szyA p,\n    .lazyblock-content-11szyA p a,\n    .lazyblock-content-11szyA h1,\n    .lazyblock-content-11szyA h2,\n    .lazyblock-content-11szyA h3,\n    .lazyblock-content-11szyA h4,\n    .lazyblock-content-11szyA h5 {\n        color: ;\n    }\n\n    #content-11szyA {\n        margin-top: 0rem;\n        margin-bottom: 0rem;\n    }\n\n    #content-11szyA {\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        .p-0 {\n            padding: 1rem !important;\n        }\n        #content-11szyA {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-content-container lazyblock-content-11szyA-container  px-0 \"\n     id=\"content-11szyA\">\n    <div class=\"row lazyblock-content justify-content-start  lazyblock-content-11szyA\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <p>The\u00a0<a href=\"https:\/\/en.wikipedia.org\/wiki\/Fourth_Industrial_Revolution\" target=\"_blank\" rel=\"noopener\">fourth industrial revolution<\/a>\u00a0continues to unfold as digital transformation makes its way into all areas of business.\u00a0<\/p>\n<p>Digital transformation isn\u2019t just a tech fad reserved for the cool kids. This new approach to business has become essential for business growth and survival in today\u2019s world.<\/p>\n<p>It fundamentally changes everything about how companies operate and deliver value to their customers. From keeping up with emerging customer demands to surviving\u00a0<a style=\"line-height: var( --e-global-typography-6f53e3b-line-height ); letter-spacing: var( --e-global-typography-6f53e3b-letter-spacing ); word-spacing: var( --e-global-typography-6f53e3b-word-spacing );\" href=\"https:\/\/www.process.st\/change-management-models\/\" target=\"_blank\" rel=\"noopener\">new business models<\/a>, digital transformation helps businesses stay afloat no matter what\u2019s happening in the world.\u00a0<\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-11155\" src=\"https:\/\/proweb.p.blends.be\/wp-content\/uploads\/Lewins-change-model.png\" alt=\"\" width=\"982\" height=\"490\" \/><\/p>\n<p style=\"text-align: center;\"><a style=\"line-height: var( --e-global-typography-6f53e3b-line-height ); letter-spacing: var( --e-global-typography-6f53e3b-letter-spacing ); word-spacing: var( --e-global-typography-6f53e3b-word-spacing );\" href=\"https:\/\/www.process.st\/change-management-models\/\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/p>\n<p>The\u00a0<a style=\"line-height: var( --e-global-typography-6f53e3b-line-height ); letter-spacing: var( --e-global-typography-6f53e3b-letter-spacing ); word-spacing: var( --e-global-typography-6f53e3b-word-spacing );\" href=\"https:\/\/couponfollow.com\/research\/meal-delivery-trends\" target=\"_blank\" rel=\"noopener\">changing landscape of food delivery<\/a>\u00a0is a perfect example. When restaurants were faced with strict occupancy rules during the pandemic, they had a few choices: Quit, pause, or pivot.<\/p>\n<p>Some of them, unfortunately, crumbled. Some closed temporarily. But the ones that truly survived were those that started offering online delivery services. In other words, they took advantage of digital transformation. They pivoted.<\/p>\n<p>The same couldn\u2019t be more true for the consulting industry. When the consulting world encountered the pandemic, they had the same three choices.<\/p>\n<p>Luckily, we\u2019ve learned a few things from those that pivoted. That\u2019s what we\u2019re sharing with you today. In this article, we\u2019re sharing 13 ways consultancy agencies can\u00a0<a style=\"line-height: var( --e-global-typography-6f53e3b-line-height ); letter-spacing: var( --e-global-typography-6f53e3b-letter-spacing ); word-spacing: var( --e-global-typography-6f53e3b-word-spacing );\" href=\"https:\/\/terakeet.com\/blog\/digital-transformation\/\" target=\"_blank\" rel=\"noopener\">benefit from digital transformation<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-size: 2.5rem; color: #421f3c;\">Benefits of digital transformation \u2013 Internally\u200b\u200b\u200b<\/span><\/h2>\n<p>Here are six ways digital transformation can benefit your agency internally.<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-size: 32px; color: #421f3c;\">1. Efficiency<\/span><\/h2>\n<p>From time tracking tools to productivity software to evergreen offers, taking advantage of digital transformation can boost your\u00a0<a style=\"line-height: var( --e-global-typography-6f53e3b-line-height ); letter-spacing: var( --e-global-typography-6f53e3b-letter-spacing ); word-spacing: var( --e-global-typography-6f53e3b-word-spacing );\" href=\"https:\/\/niftypm.com\/blog\/agency-tools\/\" target=\"_blank\" rel=\"noopener\">agency\u2019s efficiency<\/a>.\u00a0<\/p>\n<p>For instance, instead of manually updating your calendar with new appointments, you can use a <a href=\"https:\/\/calendesk.com\/blog\/what-should-you-know-when-choosing-the-best-appointment-calendar-app\/\" target=\"_blank\" rel=\"nofollow noopener\">calendar app<\/a> or booking tool to remain hands-off. This way, your customers can easily see when you\u2019re available, reserve a spot, and pay for their session.\u00a0<\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-11154\" src=\"https:\/\/proweb.p.blends.be\/wp-content\/uploads\/scheduling-consultancy.png\" alt=\"\" width=\"961\" height=\"678\" \/><\/p>\n<p style=\"text-align: center;\"><a style=\"line-height: var( --e-global-typography-6f53e3b-line-height ); letter-spacing: var( --e-global-typography-6f53e3b-letter-spacing ); word-spacing: var( --e-global-typography-6f53e3b-word-spacing );\" href=\"https:\/\/calendly.com\/\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/p>\n<p>Or, instead of constantly launching new curriculum and courses, you can create evergreen courses that run on funnels and sell themselves.\u00a0<\/p>        <\/div>\n    <\/div>\n<\/div>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n<!-- end -->\n\n\n\n\n<style>\n    #section-Zz4yj9 {\n        padding-top: 2.8rem;\n        padding-bottom: 2.8rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-Zz4yj9 {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; background-color: #f5f5f5;\">\n    <div class=\"container-xl lazyblock-section lazyblock-section-Zz4yj9-container  #f5f5f5 custom-padding \" id=\"section-Zz4yj9\"\n    style=\"opacity: 100%; background-color: #f5f5f5;\">\n                            <div class=\"section-bg-color\"\n                 style=\"opacity: 100%;\"><\/div>\n                <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-10 px-0 custom-padding row\">\n                    \n\n<style>\n    .lazyblock-content-1gKcgp p,\n    .lazyblock-content-1gKcgp p a,\n    .lazyblock-content-1gKcgp h1,\n    .lazyblock-content-1gKcgp h2,\n    .lazyblock-content-1gKcgp h3,\n    .lazyblock-content-1gKcgp h4,\n    .lazyblock-content-1gKcgp h5 {\n        color: ;\n    }\n\n    #content-1gKcgp {\n        margin-top: 0rem;\n        margin-bottom: 0rem;\n    }\n\n    #content-1gKcgp {\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        .p-0 {\n            padding: 1rem !important;\n        }\n        #content-1gKcgp {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-content-container lazyblock-content-1gKcgp-container  px-0 \"\n     id=\"content-1gKcgp\">\n    <div class=\"row lazyblock-content justify-content-start  lazyblock-content-1gKcgp\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <h2><span style=\"color: #421f3c; font-size: 32px;\">2. Transparency\u200b\u200b<\/span><\/h2>\n<p>Digital transformation boosts transparency and reduces information silos.\u00a0<\/p>\n<p>Instead of managing customer information using file folders in a drawer, you can access a paperless customer database on any device.<\/p>\n<p>Instead of trying to sort through and organize data, you can have a high-level, cloud-based overview of the data you need.<\/p>\n<p>And the best part? Your entire team can have access to any data they need in real-time, on any device, anywhere in the world.\u00a0\u00a0<\/p>        <\/div>\n    <\/div>\n<\/div>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n<!-- end -->\n\n\n\n\n<style>\n    #section-12wO2U {\n        padding-top: 2.8rem;\n        padding-bottom: 1.8rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-12wO2U {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; \">\n    <div class=\"container-xl lazyblock-section lazyblock-section-12wO2U-container   custom-padding \" id=\"section-12wO2U\"\n    style=\"opacity: 100%; \">\n                        <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-10 px-0 custom-padding row\">\n                    \n\n<style>\n    .lazyblock-content-1RT5n p,\n    .lazyblock-content-1RT5n p a,\n    .lazyblock-content-1RT5n h1,\n    .lazyblock-content-1RT5n h2,\n    .lazyblock-content-1RT5n h3,\n    .lazyblock-content-1RT5n h4,\n    .lazyblock-content-1RT5n h5 {\n        color: ;\n    }\n\n    #content-1RT5n {\n        margin-top: 0rem;\n        margin-bottom: 0rem;\n    }\n\n    #content-1RT5n {\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        .p-0 {\n            padding: 1rem !important;\n        }\n        #content-1RT5n {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-content-container lazyblock-content-1RT5n-container  px-0 \"\n     id=\"content-1RT5n\">\n    <div class=\"row lazyblock-content justify-content-start  lazyblock-content-1RT5n\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <h2><span style=\"color: #421f3c; font-size: 32px;\">3. Affordability\u200b<\/span><\/h2>\n<p>There\u2019s no limit to how much money you can save by taking advantage of digital transformation, especially when your agency goes completely digital. Using a\u00a0<a href=\"https:\/\/www.honeygain.com\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.honeygain.com\/&amp;source=gmail&amp;ust=1679654725569000&amp;usg=AOvVaw1tbzxlGIOwrKdI00zWrw70\">passive income app<\/a>\u00a0can be a great way to supplement the savings generated by going completely digital, as it provides a simple and automated way to earn additional income without requiring active involvement.<\/p>\n<p>The rent, water, electricity, furniture updates, and amenities you have to pay for in a physical office space disappear when you go digital.\u00a0<\/p>\n<p>Complex intranets that cost an arm and a leg go away too. Instead, each person on your team has their own login to <a href=\"https:\/\/nordlocker.com\/business-cloud-storage\/\" target=\"_blank\" rel=\"noopener\">cloud-based software<\/a> at a more economical price.<\/p>\n<p>The landscaping, signage,\u00a0<a style=\"line-height: var( --e-global-typography-6f53e3b-line-height ); letter-spacing: var( --e-global-typography-6f53e3b-letter-spacing ); word-spacing: var( --e-global-typography-6f53e3b-word-spacing );\" href=\"https:\/\/logo.com\/blog\/business-card-design-ideas\" target=\"_blank\" rel=\"noopener\">business cards<\/a>, and back-to-back meetings all disappear, with digital transformation.\u00a0\u00a0<\/p>        <\/div>\n    <\/div>\n<\/div>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n<!-- end -->\n\n\n\n\n<style>\n    #section-2jGqEw {\n        padding-top: 2.8rem;\n        padding-bottom: 1.8rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-2jGqEw {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; background-color: #f5f5f5;\">\n    <div class=\"container-xl lazyblock-section lazyblock-section-2jGqEw-container  #f5f5f5 custom-padding \" id=\"section-2jGqEw\"\n    style=\"opacity: 100%; background-color: #f5f5f5;\">\n                            <div class=\"section-bg-color\"\n                 style=\"opacity: 100%;\"><\/div>\n                <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-10 px-0 custom-padding row\">\n                    \n\n<style>\n    .lazyblock-content-ZWpaUX p,\n    .lazyblock-content-ZWpaUX p a,\n    .lazyblock-content-ZWpaUX h1,\n    .lazyblock-content-ZWpaUX h2,\n    .lazyblock-content-ZWpaUX h3,\n    .lazyblock-content-ZWpaUX h4,\n    .lazyblock-content-ZWpaUX h5 {\n        color: ;\n    }\n\n    #content-ZWpaUX {\n        margin-top: 0rem;\n        margin-bottom: 0rem;\n    }\n\n    #content-ZWpaUX {\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        .p-0 {\n            padding: 1rem !important;\n        }\n        #content-ZWpaUX {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-content-container lazyblock-content-ZWpaUX-container  px-0 \"\n     id=\"content-ZWpaUX\">\n    <div class=\"row lazyblock-content justify-content-start  lazyblock-content-ZWpaUX\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <h2><span style=\"color: #421f3c; font-size: 32px;\">4. Implementing new processes and ways of working\u200b\u200b<\/span><\/h2>\n<div>\n<p>As time and technology move forward, businesses constantly have to reinvent themselves to keep up. Digital transformation makes this simpler and more tangible.\u00a0Whether it&#8217;s learning <a href=\"https:\/\/www.hostinger.com\/tutorials\/how-to-start-an-online-store\" target=\"_blank\" rel=\"noopener\">how to create a business site<\/a>, using automation, or creating social media strategies, digital tools are everywhere.<\/p>\n<p>Does your agency desperately need to create a new business framework or update operational workflows? With digital transformation, you can implement new systems in minutes.\u00a0<\/p>\n<p>Interested in adding new departments or expanding your services? Digital transformation can help streamline the entire process for you.<\/p>\n<\/div>        <\/div>\n    <\/div>\n<\/div>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n<!-- end -->\n\n\n\n\n<style>\n    #section-9WkVl {\n        padding-top: 2.8rem;\n        padding-bottom: 1.8rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-9WkVl {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; \">\n    <div class=\"container-xl lazyblock-section lazyblock-section-9WkVl-container   custom-padding \" id=\"section-9WkVl\"\n    style=\"opacity: 100%; \">\n                        <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-10 px-0 custom-padding row\">\n                    \n\n<style>\n    .lazyblock-content-1hlm74 p,\n    .lazyblock-content-1hlm74 p a,\n    .lazyblock-content-1hlm74 h1,\n    .lazyblock-content-1hlm74 h2,\n    .lazyblock-content-1hlm74 h3,\n    .lazyblock-content-1hlm74 h4,\n    .lazyblock-content-1hlm74 h5 {\n        color: ;\n    }\n\n    #content-1hlm74 {\n        margin-top: 0rem;\n        margin-bottom: 0rem;\n    }\n\n    #content-1hlm74 {\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        .p-0 {\n            padding: 1rem !important;\n        }\n        #content-1hlm74 {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-content-container lazyblock-content-1hlm74-container  px-0 \"\n     id=\"content-1hlm74\">\n    <div class=\"row lazyblock-content justify-content-start  lazyblock-content-1hlm74\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <h2><span style=\"color: #421f3c; font-size: 32px;\">5. New departments solve business challenges\u200b\u200b<\/span><\/h2>\n<p>All consultancy agencies run into business challenges that can make or break their businesses.\u00a0<\/p>\n<p>Even if you\u2019re eager to keep up with new challenges, you may still struggle to piece everything together.\u00a0<\/p>\n<p>But digital transformation can help you create new departments to tackle those challenges head-on.\u00a0<\/p>\n<p>Need to figure out why your\u00a0<a style=\"line-height: var( --e-global-typography-6f53e3b-line-height ); letter-spacing: var( --e-global-typography-6f53e3b-letter-spacing ); word-spacing: var( --e-global-typography-6f53e3b-word-spacing );\" href=\"https:\/\/pointerpro.com\/blog\/interactive-marketing\/\" target=\"_blank\" rel=\"noopener\">marketing campaigns<\/a>\u00a0are failing? Hire a growth hacking department to demystify your failed campaigns and design more promising ones.\u00a0<\/p>\n<p>Ready to add chatbots to <a href=\"https:\/\/botsify.com\/blog\/chatbot-agency\/\" target=\"_blank\" rel=\"noopener\">boost your customer service<\/a>, but have no idea how? Request a live demo with a <a href=\"https:\/\/www.groovehq.com\/helpdesk-software\" target=\"_blank\" rel=\"noopener\">chatbot software<\/a> expert, and you\u2019ll get answers in no time.<\/p>        <\/div>\n    <\/div>\n<\/div>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n<!-- end -->\n\n\n\n\n<style>\n    #section-SCIIr {\n        padding-top: 2.8rem;\n        padding-bottom: 1.8rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-SCIIr {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; background-color: #f5f5f5;\">\n    <div class=\"container-xl lazyblock-section lazyblock-section-SCIIr-container  #f5f5f5 custom-padding \" id=\"section-SCIIr\"\n    style=\"opacity: 100%; background-color: #f5f5f5;\">\n                            <div class=\"section-bg-color\"\n                 style=\"opacity: 100%;\"><\/div>\n                <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-10 px-0 custom-padding row\">\n                    \n\n<style>\n    .lazyblock-content-1aOhP2 p,\n    .lazyblock-content-1aOhP2 p a,\n    .lazyblock-content-1aOhP2 h1,\n    .lazyblock-content-1aOhP2 h2,\n    .lazyblock-content-1aOhP2 h3,\n    .lazyblock-content-1aOhP2 h4,\n    .lazyblock-content-1aOhP2 h5 {\n        color: ;\n    }\n\n    #content-1aOhP2 {\n        margin-top: 0rem;\n        margin-bottom: 0rem;\n    }\n\n    #content-1aOhP2 {\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        .p-0 {\n            padding: 1rem !important;\n        }\n        #content-1aOhP2 {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-content-container lazyblock-content-1aOhP2-container  px-0 \"\n     id=\"content-1aOhP2\">\n    <div class=\"row lazyblock-content justify-content-start  lazyblock-content-1aOhP2\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <h2><span style=\"color: #421f3c; font-size: 32px;\">6. Better, faster data storage\u200b\u200b<\/span><\/h2>\n<p>Digital transformation for companies also comes with the added benefit of better security standards in place.\u00a0<\/p>\n<p>As the need for instant access to data increases, more companies are moving away from traditional cloud networks and toward edge computing.\u00a0<\/p>\n<p>&nbsp;<\/p>\n<p><iframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/EmmNb0zhvxc?si=VULFUrYF2mNdSbBN\" width=\"100%\" height=\"500\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p>Edge computing may sound complicated, but the gist is this: There\u2019s a shorter distance between data. What that means is you get better, faster data storage you can access anytime you need to.\u00a0<\/p>\n<p>With <a href=\"https:\/\/www.sailpoint.com\/core-identity-security\/\" target=\"_blank\" rel=\"noopener\">94% of security breaches<\/a> being identity-related, introducing better digital systems within your company can help protect company and employee information from malicious attacks.\u00a0<\/p>\n<p>Security breaches can also happen through your employees\u2019 accounts getting hacked. That\u2019s why protecting your employees in today\u2019s digital landscape with a VPN is also becoming increasingly important. A <a href=\"https:\/\/zoogvpn.com\/en_us\/features\/no-logs-vpn\/\" target=\"_blank\" rel=\"noopener\">no log VPN<\/a> encrypts data, making it unreadable to hackers and identity thieves and is easy to use within a company.<\/p>\n<p>Digital transformation not only enhances data accessibility and storage through edge computing but also plays a pivotal role in strengthening security measures <a href=\"https:\/\/www.perimeter81.com\/glossary\/business-vpn\" target=\"_blank\" rel=\"noopener\">within a company<\/a>. With the majority of security breaches being identity-related, improving digital systems within your organization can safeguard valuable company and employee information from malicious attacks. If you want to add an extra layer of protection consider using the <a href=\"https:\/\/en.softonic.com\/articles\/best-private-search-engines\" target=\"_blank\" rel=\"noopener\">best incognito search engine<\/a> and ensure confidential data remains secure.<\/p>        <\/div>\n    <\/div>\n<\/div>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n<!-- end -->\n\n\n\n\n<style>\n    #section-ZeH793 {\n        padding-top: 2.8rem;\n        padding-bottom: 2.8rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-ZeH793 {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; background-color: #421f3c;\">\n    <div class=\"container-xl lazyblock-section lazyblock-section-ZeH793-container  #421f3c custom-padding \" id=\"section-ZeH793\"\n    style=\"opacity: 100%; background-color: #421f3c;\">\n                            <div class=\"section-bg-color\"\n                 style=\"opacity: 100%;\"><\/div>\n                <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-12 px-0 custom-padding row\">\n                    \n\n<style>\n    .lazyblock-content-7J0zf p,\n    .lazyblock-content-7J0zf p a,\n    .lazyblock-content-7J0zf h1,\n    .lazyblock-content-7J0zf h2,\n    .lazyblock-content-7J0zf h3,\n    .lazyblock-content-7J0zf h4,\n    .lazyblock-content-7J0zf h5 {\n        color: ;\n    }\n\n    #content-7J0zf {\n        margin-top: 0rem;\n        margin-bottom: 0rem;\n    }\n\n    #content-7J0zf {\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        .p-0 {\n            padding: 1rem !important;\n        }\n        #content-7J0zf {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-content-container lazyblock-content-7J0zf-container  px-0 \"\n     id=\"content-7J0zf\">\n    <div class=\"row lazyblock-content justify-content-start  lazyblock-content-7J0zf\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <p><a href=\"https:\/\/s.pointerpro.com\/digital-consulting\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter wp-image-10614\" src=\"https:\/\/pointerpro.com\/wp-content\/uploads\/1.1.13-BANNER_blog_Digital-maturity-assessment-for-consultants_Standard-1.jpg\" alt=\"\" width=\"1200\" height=\"356\" \/><\/a><\/p>        <\/div>\n    <\/div>\n<\/div>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n<!-- end -->\n\n\n\n\n<style>\n    #section-ZI932D {\n        padding-top: 2.8rem;\n        padding-bottom: 1.8rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-ZI932D {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; \">\n    <div class=\"container-xl lazyblock-section lazyblock-section-ZI932D-container   custom-padding \" id=\"section-ZI932D\"\n    style=\"opacity: 100%; \">\n                        <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-10 px-0 custom-padding row\">\n                    \n\n<style>\n    .lazyblock-content-Z1SKkmT p,\n    .lazyblock-content-Z1SKkmT p a,\n    .lazyblock-content-Z1SKkmT h1,\n    .lazyblock-content-Z1SKkmT h2,\n    .lazyblock-content-Z1SKkmT h3,\n    .lazyblock-content-Z1SKkmT h4,\n    .lazyblock-content-Z1SKkmT h5 {\n        color: ;\n    }\n\n    #content-Z1SKkmT {\n        margin-top: 0rem;\n        margin-bottom: 0rem;\n    }\n\n    #content-Z1SKkmT {\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        .p-0 {\n            padding: 1rem !important;\n        }\n        #content-Z1SKkmT {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-content-container lazyblock-content-Z1SKkmT-container  px-0 \"\n     id=\"content-Z1SKkmT\">\n    <div class=\"row lazyblock-content justify-content-start  lazyblock-content-Z1SKkmT\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <h2><span style=\"color: #421f3c; font-size: 2.5rem;\">Benefits of digital transformation \u2013 Externally<\/span><\/h2>\n<p>Here are four ways digital transformation can benefit your agency externally.<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #421f3c; font-size: 32px;\">7. New business opportunities<\/span><\/h2>\n<p>Did you know that\u00a0<a style=\"line-height: var( --e-global-typography-6f53e3b-line-height ); letter-spacing: var( --e-global-typography-6f53e3b-letter-spacing ); word-spacing: var( --e-global-typography-6f53e3b-word-spacing );\" href=\"https:\/\/www.voice-online.co.uk\/news\/tech\/2023\/06\/21\/70-of-companies-have-planned-a-digital-transformation-strategy-why-is-it-important\/\" target=\"_blank\" rel=\"noopener\">70%<\/a>\u00a0of companies have a digital transformation strategy?\u00a0<\/p>\n<p>Companies use digital transformation strategies for many reasons, but possibly the most important one is fostering new business opportunities.\u00a0<\/p>\n<p>With digital transformation tools, you can spot opportunities you may not have noticed before.\u00a0<\/p>\n<p>For instance, you can use social media listening tools to reveal common customer\u00a0<a style=\"line-height: var( --e-global-typography-6f53e3b-line-height ); letter-spacing: var( --e-global-typography-6f53e3b-letter-spacing ); word-spacing: var( --e-global-typography-6f53e3b-word-spacing );\" href=\"https:\/\/pointerpro.com\/blog\/how-to-identify-your-potential-customers-pain-points\/\" target=\"_blank\" rel=\"noopener\">pain points<\/a>. This insight, which you can gain from <a href=\"https:\/\/statusbrew.com\/insights\/social-media-analytics-tools\/\" target=\"_blank\" rel=\"noopener\">social media analytics tools<\/a> will help you brainstorm new products and services that can help reduce or abolish customer pain points.<\/p>        <\/div>\n    <\/div>\n<\/div>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n<!-- end -->\n\n\n\n\n<style>\n    #section-11E3BO {\n        padding-top: 2.8rem;\n        padding-bottom: 1.8rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-11E3BO {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; background-color: #f5f5f5;\">\n    <div class=\"container-xl lazyblock-section lazyblock-section-11E3BO-container  #f5f5f5 custom-padding \" id=\"section-11E3BO\"\n    style=\"opacity: 100%; background-color: #f5f5f5;\">\n                            <div class=\"section-bg-color\"\n                 style=\"opacity: 100%;\"><\/div>\n                <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-10 px-0 custom-padding row\">\n                    \n\n<style>\n    .lazyblock-content-1uRX7q p,\n    .lazyblock-content-1uRX7q p a,\n    .lazyblock-content-1uRX7q h1,\n    .lazyblock-content-1uRX7q h2,\n    .lazyblock-content-1uRX7q h3,\n    .lazyblock-content-1uRX7q h4,\n    .lazyblock-content-1uRX7q h5 {\n        color: ;\n    }\n\n    #content-1uRX7q {\n        margin-top: 0rem;\n        margin-bottom: 0rem;\n    }\n\n    #content-1uRX7q {\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        .p-0 {\n            padding: 1rem !important;\n        }\n        #content-1uRX7q {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-content-container lazyblock-content-1uRX7q-container  px-0 \"\n     id=\"content-1uRX7q\">\n    <div class=\"row lazyblock-content justify-content-start  lazyblock-content-1uRX7q\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <h2><span style=\"color: #421f3c; font-size: 32px;\">8. Improving customer experience\u200b\u200b<\/span><\/h2>\n<p>One of the most helpful benefits of digital transformation is getting access to better customer insights. Insights that portray who your customers are, what needs they have, and how you can support them during the customer journey. Make sure you are available for their concerns by integrating a <a href=\"https:\/\/www.ameyo.com\/solutions\/cloud-contact-center-solution\" target=\"_blank\" rel=\"noopener\">cloud-based contact center<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-11153\" src=\"https:\/\/proweb.p.blends.be\/wp-content\/uploads\/heuristic-evaluation-1.jpg\" alt=\"\" width=\"512\" height=\"420\" \/><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/tapfiliate.com\/blog\/9-essential-ways-to-improve-your-digital-customer-experience\/\" target=\"_blank\" rel=\"noopener\">Source<\/a><\/p>\n<p>In other words, digital transformation helps you design a pristine <a href=\"https:\/\/tapfiliate.com\/blog\/9-essential-ways-to-improve-your-digital-customer-experience\/\" target=\"_blank\" rel=\"noopener\">customer experience<\/a>.<\/p>        <\/div>\n    <\/div>\n<\/div>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n<!-- end -->\n\n\n\n\n<style>\n    #section-Z1sdJz5 {\n        padding-top: 2.8rem;\n        padding-bottom: 1.8rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-Z1sdJz5 {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; \">\n    <div class=\"container-xl lazyblock-section lazyblock-section-Z1sdJz5-container   custom-padding \" id=\"section-Z1sdJz5\"\n    style=\"opacity: 100%; \">\n                        <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-10 px-0 custom-padding row\">\n                    \n\n<style>\n    .lazyblock-content-ZrXlSp p,\n    .lazyblock-content-ZrXlSp p a,\n    .lazyblock-content-ZrXlSp h1,\n    .lazyblock-content-ZrXlSp h2,\n    .lazyblock-content-ZrXlSp h3,\n    .lazyblock-content-ZrXlSp h4,\n    .lazyblock-content-ZrXlSp h5 {\n        color: ;\n    }\n\n    #content-ZrXlSp {\n        margin-top: 0rem;\n        margin-bottom: 0rem;\n    }\n\n    #content-ZrXlSp {\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        .p-0 {\n            padding: 1rem !important;\n        }\n        #content-ZrXlSp {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-content-container lazyblock-content-ZrXlSp-container  px-0 \"\n     id=\"content-ZrXlSp\">\n    <div class=\"row lazyblock-content justify-content-start  lazyblock-content-ZrXlSp\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <h2><span style=\"color: #421f3c; font-size: 32px;\">9. Strengthening your business strategy\u200b\u200b<\/span><\/h2>\n<p>Digital transformation revolutionizes the business strategy process.\u00a0<\/p>\n<p>Guesswork? Gone.\u00a0<\/p>\n<p>Questions? Answered.\u00a0<\/p>\n<p>Planning? Quick and efficient.\u00a0<\/p>\n<p>With digital transformation tools, you can see:<\/p>\n<ul style=\"font-size: 16px; background-color: #ffffff;\">\n<li style=\"font-size: 16px;\" aria-level=\"1\">Who\u2019s buying consultancy services and why<\/li>\n<li style=\"font-size: 16px;\" aria-level=\"1\">Where your target market is and what they need\u00a0<\/li>\n<li style=\"font-size: 16px;\" aria-level=\"1\">What kind of messaging your target market responds to best\u00a0<\/li>\n<li style=\"font-size: 16px;\" aria-level=\"1\">How to build connection and trust with your target market\u00a0<\/li>\n<\/ul>\n<p>In other words, digital transformation tools share valuable insights that can help you strengthen your business strategy in a profound way.<\/p>        <\/div>\n    <\/div>\n<\/div>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n<!-- end -->\n\n\n\n\n<style>\n    #section-1vYbQx {\n        padding-top: 2.8rem;\n        padding-bottom: 1.8rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-1vYbQx {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; background-color: #f5f5f5;\">\n    <div class=\"container-xl lazyblock-section lazyblock-section-1vYbQx-container  #f5f5f5 custom-padding \" id=\"section-1vYbQx\"\n    style=\"opacity: 100%; background-color: #f5f5f5;\">\n                            <div class=\"section-bg-color\"\n                 style=\"opacity: 100%;\"><\/div>\n                <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-10 px-0 custom-padding row\">\n                    \n\n<style>\n    .lazyblock-content-LGfda p,\n    .lazyblock-content-LGfda p a,\n    .lazyblock-content-LGfda h1,\n    .lazyblock-content-LGfda h2,\n    .lazyblock-content-LGfda h3,\n    .lazyblock-content-LGfda h4,\n    .lazyblock-content-LGfda h5 {\n        color: ;\n    }\n\n    #content-LGfda {\n        margin-top: 0rem;\n        margin-bottom: 0rem;\n    }\n\n    #content-LGfda {\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        .p-0 {\n            padding: 1rem !important;\n        }\n        #content-LGfda {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-content-container lazyblock-content-LGfda-container  px-0 \"\n     id=\"content-LGfda\">\n    <div class=\"row lazyblock-content justify-content-start  lazyblock-content-LGfda\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <h2><span style=\"color: #421f3c; font-size: 32px;\">Automation Benefits\u200b\u200b<\/span><\/h2>\n<p>Ask every agency that\u2019s gone digital what their favorite new tool is and they\u2019ll probably tell you automation.<\/p>\n<p>Here are four reasons why:<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #421f3c; font-size: 2.5rem;\">10. Automated consulting solutions\u200b<\/span><\/h2>\n<p>Implementing automation increases revenue and productivity.\u00a0<\/p>\n<p>You know those mundane, repetitive tasks? Automations replace them.\u00a0<\/p>\n<p>Providing your clients with professional feedback? The entire process can be automated, from the assessment, the scoring \u2014 and even sending a personalized feedback report in PDF form.<\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-11152\" src=\"https:\/\/proweb.p.blends.be\/wp-content\/uploads\/leadership-assessment-score-1-1-1-1024x970-1.png\" alt=\"\" width=\"1024\" height=\"970\" \/><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/pointerpro.com\/\" rel=\"noopener\">Source<\/a><\/p>\n<p>Scheduling coaching sessions, assigning workbooks, and billing clients? Again, automations can run that for you.\u00a0<\/p>\n<p>Even the proposal process, project management process, and the customer relationship management (CRM) process can be automated from start to finish. But also other departments, such as HR, are modernizing their operations and are evolving into automated systems. This process is known as <a href=\"https:\/\/www.walkme.com\/blog\/hr-digital-transformation\/\" target=\"_blank\" rel=\"noopener\">HR digital transformation<\/a>.<\/p>        <\/div>\n    <\/div>\n<\/div>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n<!-- end -->\n\n\n\n\n<style>\n    #section-Z25Alvx {\n        padding-top: 2.8rem;\n        padding-bottom: 1.8rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-Z25Alvx {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; \">\n    <div class=\"container-xl lazyblock-section lazyblock-section-Z25Alvx-container   custom-padding \" id=\"section-Z25Alvx\"\n    style=\"opacity: 100%; \">\n                        <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-10 px-0 custom-padding row\">\n                    \n\n<style>\n    .lazyblock-content-22SsM4 p,\n    .lazyblock-content-22SsM4 p a,\n    .lazyblock-content-22SsM4 h1,\n    .lazyblock-content-22SsM4 h2,\n    .lazyblock-content-22SsM4 h3,\n    .lazyblock-content-22SsM4 h4,\n    .lazyblock-content-22SsM4 h5 {\n        color: ;\n    }\n\n    #content-22SsM4 {\n        margin-top: 0rem;\n        margin-bottom: 0rem;\n    }\n\n    #content-22SsM4 {\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        .p-0 {\n            padding: 1rem !important;\n        }\n        #content-22SsM4 {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-content-container lazyblock-content-22SsM4-container  px-0 \"\n     id=\"content-22SsM4\">\n    <div class=\"row lazyblock-content justify-content-start  lazyblock-content-22SsM4\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <h2><span style=\"color: #421f3c; font-size: 32px;\">11. Access to new digital tools\u200b\u200b<\/span><\/h2>\n<p>The consulting market continues to open up, as new low-cost automated <a href=\"https:\/\/mailmate.jp\/blog\/virtual-office-tools\" target=\"_blank\" rel=\"noopener\">digital solutions<\/a> surface.<\/p>\n<p><a style=\"line-height: var( --e-global-typography-6f53e3b-line-height ); letter-spacing: var( --e-global-typography-6f53e3b-letter-spacing ); word-spacing: var( --e-global-typography-6f53e3b-word-spacing );\" href=\"https:\/\/hive.com\/blog\/productivity-apps\/\" target=\"_blank\" rel=\"noopener\">Productivity tools<\/a> continue to replace paper materials, task updates, and company meetings. Customer data platforms continue to replace spreadsheets, CRM files, and scattered customer profiles, <a href=\"https:\/\/360learning.com\/blog\/learning-content-management-system\/\" target=\"_blank\" rel=\"noopener\">learning management systems<\/a> replace outdated material, course structures, and grading systems.\u00a0<\/p>        <\/div>\n    <\/div>\n<\/div>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n<!-- end -->\n\n\n\n\n<style>\n    #section-1PomDd {\n        padding-top: 2.8rem;\n        padding-bottom: 1.8rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-1PomDd {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; background-color: #f5f5f5;\">\n    <div class=\"container-xl lazyblock-section lazyblock-section-1PomDd-container  #f5f5f5 custom-padding \" id=\"section-1PomDd\"\n    style=\"opacity: 100%; background-color: #f5f5f5;\">\n                            <div class=\"section-bg-color\"\n                 style=\"opacity: 100%;\"><\/div>\n                <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-10 px-0 custom-padding row\">\n                    \n\n<style>\n    .lazyblock-content-ZBi5s5 p,\n    .lazyblock-content-ZBi5s5 p a,\n    .lazyblock-content-ZBi5s5 h1,\n    .lazyblock-content-ZBi5s5 h2,\n    .lazyblock-content-ZBi5s5 h3,\n    .lazyblock-content-ZBi5s5 h4,\n    .lazyblock-content-ZBi5s5 h5 {\n        color: ;\n    }\n\n    #content-ZBi5s5 {\n        margin-top: 0rem;\n        margin-bottom: 0rem;\n    }\n\n    #content-ZBi5s5 {\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        .p-0 {\n            padding: 1rem !important;\n        }\n        #content-ZBi5s5 {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-content-container lazyblock-content-ZBi5s5-container  px-0 \"\n     id=\"content-ZBi5s5\">\n    <div class=\"row lazyblock-content justify-content-start  lazyblock-content-ZBi5s5\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <h2><span style=\"color: #421f3c; font-size: 32px;\">12. Automating personal advice to scale your business\u200b<\/span><\/h2>\n<p>Automated questionnaires, surveys, and assessments help consultancy agencies scale at a rapid rate because you can give your customers personalized business advice \u2014 <a href=\"https:\/\/pointerpro.com\/reportr-personalized-pdf-reports\/\" target=\"_blank\" rel=\"noopener\">on auto-pilot<\/a>.\u00a0<\/p>\n<p><a href=\"https:\/\/pointerpro.com\/blog\/financial-assessments-to-facilitate-better-conversations\/\" target=\"_blank\" rel=\"noopener\">Take a close look at this case study<\/a> for a complete breakdown of what we mean.<\/p>        <\/div>\n    <\/div>\n<\/div>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n<!-- end -->\n\n\n\n\n<style>\n    #section-2iMLAR {\n        padding-top: 2.8rem;\n        padding-bottom: 1.8rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-2iMLAR {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; \">\n    <div class=\"container-xl lazyblock-section lazyblock-section-2iMLAR-container   custom-padding \" id=\"section-2iMLAR\"\n    style=\"opacity: 100%; \">\n                        <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-10 px-0 custom-padding row\">\n                    \n\n<style>\n    .lazyblock-content-Z2eoXEo p,\n    .lazyblock-content-Z2eoXEo p a,\n    .lazyblock-content-Z2eoXEo h1,\n    .lazyblock-content-Z2eoXEo h2,\n    .lazyblock-content-Z2eoXEo h3,\n    .lazyblock-content-Z2eoXEo h4,\n    .lazyblock-content-Z2eoXEo h5 {\n        color: ;\n    }\n\n    #content-Z2eoXEo {\n        margin-top: 0rem;\n        margin-bottom: 0rem;\n    }\n\n    #content-Z2eoXEo {\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        .p-0 {\n            padding: 1rem !important;\n        }\n        #content-Z2eoXEo {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-content-container lazyblock-content-Z2eoXEo-container  px-0 \"\n     id=\"content-Z2eoXEo\">\n    <div class=\"row lazyblock-content justify-content-start  lazyblock-content-Z2eoXEo\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <h2><span style=\"color: #421f3c; font-size: 32px;\">13. Marketing automation\u200b\u200b\u200b<\/span><\/h2>\n<p><a style=\"line-height: var( --e-global-typography-6f53e3b-line-height ); letter-spacing: var( --e-global-typography-6f53e3b-letter-spacing ); word-spacing: var( --e-global-typography-6f53e3b-word-spacing );\" href=\"https:\/\/optinmonster.com\/31-best-email-marketing-automation-tools\/\" target=\"_blank\" rel=\"noopener\">Marketing automation<\/a>\u00a0replaces the need for constantly managing ad campaigns,\u00a0<a style=\"line-height: var( --e-global-typography-6f53e3b-line-height ); letter-spacing: var( --e-global-typography-6f53e3b-letter-spacing ); word-spacing: var( --e-global-typography-6f53e3b-word-spacing );\" href=\"https:\/\/socialtradia.com\/blog\/how-use-instagram-reel-promote-your-brand\/\" target=\"_blank\" rel=\"noopener\">social media marketing<\/a>, and email marketing.\u00a0<\/p>\n<p>Keep in mind, we\u2019re not just referring to scheduling and publishing. We\u2019re referring to the entire process, from markups to approvals to collaborations to\u00a0<a style=\"line-height: var( --e-global-typography-6f53e3b-line-height ); letter-spacing: var( --e-global-typography-6f53e3b-letter-spacing ); word-spacing: var( --e-global-typography-6f53e3b-word-spacing );\" href=\"https:\/\/planable.io\/blog\/social-media-workflow\/\" target=\"_blank\" rel=\"noopener\">marketing workflows<\/a>.\u00a0<\/p>\n<p>The type of automations you use will depend on your goals as a consultant.\u00a0<\/p>\n<p>For instance, if\u00a0<a style=\"line-height: var( --e-global-typography-6f53e3b-line-height ); letter-spacing: var( --e-global-typography-6f53e3b-letter-spacing ); word-spacing: var( --e-global-typography-6f53e3b-word-spacing );\" href=\"https:\/\/messaged.com\/\" target=\"_blank\" rel=\"noopener\">email marketing<\/a>\u00a0is your main marketing channel, then you might focus on automating:<\/p>\n<ul style=\"font-size: 16px; background-color: #ffffff;\">\n<li style=\"font-size: 16px;\" aria-level=\"1\">Email newsletters<\/li>\n<li style=\"font-size: 16px;\" aria-level=\"1\">Promo emails\u00a0<\/li>\n<li style=\"font-size: 16px;\" aria-level=\"1\">Email marketing campaigns and funnels<\/li>\n<\/ul>\n<p>If partnering with referral sites is your bread and butter, then you might focus on automating:<\/p>\n<ul style=\"font-size: 16px; background-color: #ffffff;\">\n<li style=\"font-size: 16px;\" aria-level=\"1\">Work orders<\/li>\n<li style=\"font-size: 16px;\" aria-level=\"1\">Virtual client requests<\/li>\n<li style=\"font-size: 16px;\" aria-level=\"1\">Proposals<\/li>\n<\/ul>        <\/div>\n    <\/div>\n<\/div>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n<!-- end -->\n\n\n\n\n<style>\n    #section-ZAhrAi {\n        padding-top: 2.8rem;\n        padding-bottom: 1.8rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-ZAhrAi {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; background-color: #f5f5f5;\">\n    <div class=\"container-xl lazyblock-section lazyblock-section-ZAhrAi-container  #f5f5f5 custom-padding \" id=\"section-ZAhrAi\"\n    style=\"opacity: 100%; background-color: #f5f5f5;\">\n                            <div class=\"section-bg-color\"\n                 style=\"opacity: 100%;\"><\/div>\n                <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-10 px-0 custom-padding row\">\n                    \n\n<style>\n    .lazyblock-content-1Hr48R p,\n    .lazyblock-content-1Hr48R p a,\n    .lazyblock-content-1Hr48R h1,\n    .lazyblock-content-1Hr48R h2,\n    .lazyblock-content-1Hr48R h3,\n    .lazyblock-content-1Hr48R h4,\n    .lazyblock-content-1Hr48R h5 {\n        color: ;\n    }\n\n    #content-1Hr48R {\n        margin-top: 0rem;\n        margin-bottom: 0rem;\n    }\n\n    #content-1Hr48R {\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        .p-0 {\n            padding: 1rem !important;\n        }\n        #content-1Hr48R {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-content-container lazyblock-content-1Hr48R-container  px-0 \"\n     id=\"content-1Hr48R\">\n    <div class=\"row lazyblock-content justify-content-start  lazyblock-content-1Hr48R\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <h2><span style=\"color: #421f3c; font-size: 32px;\">Conclusion\u200b<\/span><\/h2>\n<p>Keeping up with emerging customer demands used to feel like an uphill battle. Following business trends used to feel like a full-time job. Staying up to date with the latest technology used to feel confusing.<\/p>\n<p>But with digital transformation, everything\u2019s changed.\u00a0Thanks to digital transformation, your agency can access every tool, person, and data it needs to thrive.\u00a0<\/p>\n<p>Ready to see your agency reach new heights? Welcome to the world of digital transformation.\u00a0<\/p>        <\/div>\n    <\/div>\n<\/div>\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n<!-- end -->\n\n\n\n\n<style>\n    #section-xyxh0 {\n        padding-top: 0rem;\n        padding-bottom: 2.8rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-xyxh0 {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; background-color: #ffffff;\">\n    <div class=\"container-xl lazyblock-section lazyblock-section-xyxh0-container  #ffffff custom-padding \" id=\"section-xyxh0\"\n    style=\"opacity: 100%; background-color: #ffffff;\">\n                            <div class=\"section-bg-color\"\n                 style=\"opacity: 100%;\"><\/div>\n                <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-10 px-0 custom-padding row\">\n                    \n\n<style>\n    #section-ZkPlMD {\n        padding-top: 2.8rem;\n        padding-bottom: 0rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-ZkPlMD {\n        ;\n        ;\n        }\n    }\n\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; background-color: #421f3c;\">\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n    <div class=\"container-fluid lazyblock-section lazyblock-section-ZkPlMD-container  \" id=\"section-ZkPlMD\"\n         style=\"opacity: 100%; background-color: #421f3c;\">\n                            <div class=\"section-bg-color\"\n                 style=\"opacity: 100%;\"><\/div>\n                <div class=\"container-md \">\n            <div class=\"row col-lg-12\">\n                \n\n<style>\n    #content-image-ZsQap8 {\n        padding-top: 0rem;\n        padding-bottom: 0rem;\n    }\n\n        \n    @media (max-width: 767.98px) {\n        .p-0 {\n            padding: 1rem !important;\n        }\n    }\n\n    #content-image-ZsQap8 {\n        margin-top: 0rem;\n        margin-bottom: 0rem;\n    }\n\n    #content-image-ZsQap8 .content-wrapper {\n        padding-left: 0rem;\n        padding-right: 0rem;\n    }\n\n    @media (max-width: 768px) {\n        #content-image-ZsQap8 .content-wrapper {\n            padding-left: 0 !important;\n        }\n    }\n\n    @media (max-width: 1440px) {\n        #section-ZsQap8 {\n            \/\/padding-left: -2.8rem;\n        }\n    }\n\n    \n \/*   .lazyblock-content-image-container {\n        position: relative;\n    }*\/\n\n<\/style>\n\n<div class=\"lazyblock-content-image-container lazyblock-content-image-ZsQap8-container -container px-0 mx-0\">\n    <div class=\"row lazyblock-content-image \"\n         id=\"content-image-ZsQap8\">\n        <div class=\"content-wrapper col-lg-6 col-12 pe-4 mb-lg-0 mb-4 order-1\">\n            <div class=\"d-flex flex-centered h-100\">\n                                                <div class=\"d-flex flex-wrap\">\n                    <div class=\"container-md px-0\">\n                        <div class=\"row lazyblock-content justify-content-start\">\n                            <div class=\"col-12 col-lg-12 text-start ps-4\">\n                    \n\n<style>\n    #heading-ZvLLaC .heading h2 {\n        color: #ffffff;\n        font-size: 2rem;\n        line-height: 3rem !important;\n    }\n\n    #heading-ZvLLaC {\n        margin-top: 0rem;\n        margin-bottom: 2rem;\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        #heading-ZvLLaC {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-heading-2-container lazyblock-heading-2-ZvLLaC  px-0\" id=\"heading-ZvLLaC\">\n    <div class=\"row heading lazyblock-heading-2 justify-content-start  lazyblock-heading-2-ZvLLaC\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <a class=\"heading-2-anchor heading-anchor\" id=\"create-your-own-assessment-for-free\"><\/a>\n            <h2>Create your own assessment <br>for free!<\/h2>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"row lazyblock-cta w-100\">\n    <div class=\"col-lg-12 text-start\">\n        <a class=\"btn btn-primary  \" href=\"https:\/\/app.pointerpro.com\/register?trial=true&amp;plan=professional\" target=\"_self\">Get started today<\/a>\n    <\/div>\n<\/div>\n\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n        <div class=\"image-wrapper col-lg-6 order-2\">\n            <div class=\"d-flex flex-centered h-100\">\n                                                                    <img decoding=\"async\" class=\"on-the-fly-ZsQap8\" src=\"https:\/\/pointerpro.com\/wp-content\/uploads\/PP-BANNER-GetStartedToday.png\"\n                         alt=\"\" title=\"\"\/>\n                            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n<script>\n    document.addEventListener(\"DOMContentLoaded\", function() {\n        var containers = document.querySelectorAll('.lazyblock-content-image-container');\n\n        function checkViewport() {\n            var screenWidth = window.innerWidth;\n            if (screenWidth > 320 && screenWidth <= 768) {\n                containers.forEach(function(container) {\n                    container.classList.remove('px-0', 'mx-0');\n                });\n            } else {\n                containers.forEach(function(container) {\n                    container.classList.add('px-0', 'mx-0');\n                });\n            }\n        }\n\n        checkViewport();\n\n        window.addEventListener('resize', checkViewport);\n    });\n\n<\/script>\n            <\/div>\n        <\/div>\n    <\/div>\n<!-- end -->\n\n\n                <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- end -->\n\n<!-- if container is MD -->\n<!-- end -->\n\n\n\n\n<style>\n    #section-a84yh {\n        padding-top: 0rem;\n        padding-bottom: 2.8rem;\n    }\n\n    @media (min-width:1024px ) {\n        #section-a84yh {\n        ;\n        ;\n        }\n    }\n\n        .custom-padding {\n        padding-right: 0 !important;\n        padding-left: 0 !important;\n    }\n    @media (max-width: 1024px) {\n        .custom-padding {\n            padding-right: var(--bs-gutter-x, .75rem) !important;\n            padding-left: var(--bs-gutter-x, .75rem) !important;\n        }\n    }\n    <\/style>\n\n<!-- if container is fluid -->\n<div class=\"full-width\" style=\"position: relative; opacity: 100%; \">\n    <div class=\"container-xl lazyblock-section lazyblock-section-a84yh-container recommended-reading-single-post-container  custom-padding \" id=\"section-a84yh\"\n    style=\"opacity: 100%; \">\n                        <div class=\"row justify-content-center px-0 mx-0\">\n                <div class=\"col-lg-12 px-0 custom-padding row\">\n                    \n\n<style>\n    #heading-x540R .heading h2 {\n        color: #ff7418;\n        font-size: 1.5rem;\n        line-height: 2rem !important;\n    }\n\n    #heading-x540R {\n        margin-top: 0rem;\n        margin-bottom: 2rem;\n        margin-left: auto;\n        margin-right: auto;\n    }\n\n    @media (max-width: 768px) {\n        #heading-x540R {\n            margin-left: 0;\n            margin-right: 0;\n        }\n    }\n<\/style>\n\n<div class=\"container-md lazyblock-heading-2-container lazyblock-heading-2-x540R  px-0\" id=\"heading-x540R\">\n    <div class=\"row heading lazyblock-heading-2 justify-content-start  lazyblock-heading-2-x540R\">\n        <div class=\"col-12 col-lg-12 text-start\">\n            <a class=\"heading-2-anchor heading-anchor\" id=\"recommended-reading\"><\/a>\n            <h2>Recommended Reading<\/h2>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"container-md lazyblock-teasers \">\n\n    \n    \n            <div class=\"row-wrapper child row row-cols-1 row-cols-lg-2 row-cols-xl-3 grid-gutter\" id=\"content_1w1IG6\">\n                                                <div class=\"col pb-5\">\n                        <div class=\"card h-100 px-0 recommended-posts\">\n    <div class=\"recommended-item-wrapper\">\n        <div class=\"recommended-item-card\">\n                            <div class=\"recommended-item-img-wrapper\">\n                    <img decoding=\"async\" src=\"https:\/\/pointerpro.com\/wp-content\/uploads\/Change-management-consultant-at-work.jpg\" class=\"recommended-item-img\" alt=\"8 powerful change management consultancy tools for every project stage\">\n                <\/div>\n                        <div class=\"recommended-item-body flex-column h-100\">\n                <div class=\"recommended-item-title\">\n                    <h4><a href=\"https:\/\/pointerpro.com\/blog\/change-management-consultancy-tools\/\">8 powerful change management consultancy tools for every project stage<\/a><\/h4>\n                <\/div>\n                <div class=\"recommended-item-excerpt\">\n                    <p>Find out how better HR decision-making starts with centralizing and securing high-quality assessment...<\/p>\n                <\/div>\n            <\/div>\n            <div class=\"recommended-item-cta\">\n                <a href=\"https:\/\/pointerpro.com\/blog\/change-management-consultancy-tools\/\" class=\"arrow d-flex align-items-center\">\n                Read more \n                   <img decoding=\"async\" src=\"https:\/\/pointerpro.com\/wp-content\/themes\/project-child\/assets\/img\/icons\/arrow-right.png\" alt=\"read more arrow\">\n                <\/a>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                    <\/div>\n                                                 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class=\"recommended-item-excerpt\">\n                    <p>Learn how to start an online consulting business by following the steps and...<\/p>\n                <\/div>\n            <\/div>\n            <div class=\"recommended-item-cta\">\n                <a href=\"https:\/\/pointerpro.com\/blog\/online-consulting\/\" class=\"arrow d-flex align-items-center\">\n                Read more \n                   <img decoding=\"async\" src=\"https:\/\/pointerpro.com\/wp-content\/themes\/project-child\/assets\/img\/icons\/arrow-right.png\" alt=\"read more arrow\">\n                <\/a>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                    <\/div>\n                                                                <div class=\"col pb-5\">\n                        <div class=\"card h-100 px-0 recommended-posts\">\n    <div class=\"recommended-item-wrapper\">\n        <div class=\"recommended-item-card\">\n                            <div 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